This case study focuses on Meeting Professionals International (MPI) and their successful launch of Global Meetings Industry Day (GMID) 2023, a 12-hour virtual event experience powered by Webex Events. The event brought together meeting and event professionals worldwide to celebrate and advocate for the industry’s tireless work.

In this case study, you’ll learn how to:

  • Embrace inclusivity and accessibility by hosting virtual events, allowing broader participation and engagement.
  • Leverage attendee feedback to enhance event content and structure, catering to your audience’s interests and needs.
  • Partner with reliable event management platforms like Webex Events to ensure a seamless and engaging attendee experience.
  • Incorporate innovative features such as gamification, social walls, and wellness breaks to increase attendee interaction and excitement.